LawFirm Matrix began as an ambitious spin‑out of CAIG (Class Action Implementation Group) in suburban Baltimore: a cloud platform that would give small‐to‑mid‑sized firms the same real‑time financial and operational intelligence enjoyed by the Am Law elite. I was engaged to lead design for a six-week rapid-validation sprint, followed by the continuation of the product’s design and build, splitting my time between CAIG’s offices and remote work. I knew I would need to compress a full‑stack UX process into a timetable tight enough to secure the next round of pre‑seed investment while the engineering team laid a skeletal BackboneJS framework and ETL infrastructure.
Because speed trumped exhaustive discovery, I conducted targeted on‑site interviews with partners, firm administrators, and accountants, then decomposed their stories alongside stakeholder anecdotes into concrete use‑case chains. Three core personas surfaced organically—Managing Partner, Operations Manager, and Staff Attorney—each with distinct views on profitability, billable efficiency, and expense transparency. That clarity allowed the team to bypass lengthy persona documentation and move directly into co‑creation sessions. On a wall‑sized whiteboard we sketched, critiqued, and reordered interface concepts in real time; those sketches were converted into tactile paper prototypes, complete with interchangeable panels that simulated dashboard states and conversational expense threads.
The resulting product architecture centred on two flagship workspaces. Cash exposed daily inflows, receipts, and a single‑click P&L, with every transaction carrying an attached discussion thread to resolve anomalies without email ping‑pong. Dynamic filters let partners slice expenses by client, matter, or attorney, instantly revealing high‑cost outliers. People reframed attorney performance as an ROI narrative—juxtaposing hours worked, hours billed, fully loaded cost, and realized revenue—to surface under‑utilisation or runaway spend at a glance. Both modules were designed to accept predictive overlays, enabling forward‑looking cash and staffing scenarios once usage data accumulated. Visual design followed immediately: pixel‑perfect screens in Photoshop refined the data‑dense layouts into a crisp, law‑firm‑appropriate aesthetic that developers could implement within Backbone’s component scaffolding.
Although LawFirm Matrix never made a public launch, the design work achieved its strategic goal. The interactive prototypes and high‑fidelity visuals I presented to CAIG’s investors secured more than $300K in follow‑on funding, unlocking a larger engineering team and extending the project’s runway. For me, the engagement stands as a case study in disciplined, sprint‑based UX: translating raw business ambition into a fundable product narrative, without sacrificing the rigor of user insight or the craft of interface design.
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A cornerstone of the LawFirm Matrix is its streamlined expense-report workflow, which eliminates the cat-and-mouse routine once required to keep the books compliant. Previously, accountants had to send repeated emails just to pry receipts, explanations, or basic documentation from attorneys. Now, attorneys can submit expenses through a frictionless interface, while accountants receive structured, real-time data—creating a direct, audit-ready channel of communication for every outlay across the firm.
Within the LawFirm Matrix, the expense-reconciliation flow begins when an attorney logs in and uploads receipts or mileage details directly to their matter’s dashboard; mandatory fields and inline validation ensure each entry is complete before it can be saved. The platform instantly routes the submission to the designated accountant’s review queue and triggers context-rich notifications—eliminating the previous email back-and-forth. From the accountant’s workspace, line items appear alongside firm policy flags (e.g., missing justification or out-of-policy amounts), enabling rapid triage. If clarification is required, the accountant clicks “Request Info,” which opens a threaded comment panel tied to the specific expense; the attorney receives an in-app alert and a consolidated daily digest email, and may respond with attachments or explanations without leaving the record. Once reconciled, the accountant marks the item “Approved,” automatically updating the attorney’s reimbursement status and posting the transaction to the general ledger. This closed-loop interaction streamlines compliance, shortens reconciliation cycles, and provides both roles a transparent, audit-ready history of every exchange.
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The LawFirm Matrix employee dashboard was designed to give firm owners and leadership an always-up-to-date, 360-degree view of attorney performance. It surfaces precise metrics on billable and non-billable hours, tying billable totals to client invoicing and using non-billable time to justify related expenses and flag work not yet billed. By combining these hour-based insights with fully loaded employment and overhead costs, the dashboard translates individual effort into net profit, letting executives track financial health—and each attorney’s contribution—at a glance.
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The Cash Dashboard offers the same bottom-line clarity as the employee view but focuses on the firm’s cash flow in motion. It opens with an aggregate ledger of historical transactions across every account, then lets accountants drill into categories, client-linked charges, or a single account’s activity. Within each entry, they can flag or approve the expense, add threaded comments for context, and watch the reconciliation roll straight through to updated cost and profit metrics. Tabs mirror this flow—expenses, fully loaded costs, and realized profit—so finance teams can walk from raw transaction to firmwide impact in a single session.
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It came to our attention that once these fundamental data capabilities were in place, we could predict future transactions and balances based on historical data. By labeling “Historic” in the timeframe selection, we intended to add the ability to toggle future predicted transactions.